Tips to consider before SEO Optimization
On-Site Optimization is an integral and important part of SEO packages. To ensure top 10 ranking for your website and will run multiple tests and check to make sure your website uses the best Google Webmaster Guidelines practice
Comprehensive On-site Analysis
SEO experts know exactly what on-site optimization need to be done to make Google love your site. Some of techniques and methods is not that important as others. At this stage SEOCalling determine on-site and off-site optimization and projected timeline as well.
Domain Related Analysis
Site Loading Time
Text Content Check
Images Check
Meta Data Analysis
Ranking Check
Dead Link and Spelling Error Check
Search engine verification check
Traffic Analysis
HTML status check for web pages
Keyword Research
Keywords – those search terms that bring your targeted traffic from search engines and are the foundation of page optimization.
Prior to start of SEOCalling check SEO Calling clients keywords to see if they will generate a good number of targeted leads. Some keywords might be not that effective as others and will not bring any traffic. For example long tails keywords (4-5 keywords) sometimes have no searches at all and will suggest to change them to more effective one. You can use Google Keyword Suggestion Tools To find keywords relevant to your business. SEOCalling also can help you with selecting keywords after you subscribe to ‘’SEO Calling’’ Packages.
HTML And Content Optimization
SEO Calling will perform a technical SEO audit of your website and will look at every technical error that might be preventing your website rank higher. Some of the SEO issues and checks will look at as part of the technical SEO audit include: 301 redirects, duplicate content check, 404 issues, over optimizations, hidden content, keyword overstuffing and other.
Robots.txt and Sitemap.xml Creation
To ensure your website recognized and properly indexed by search engines SEOCalling will create sitemap file and submit it to Google. Robot.txt will prevent Google from crawling sensitive information or admin directories.
Internal Links Optimization
Internal linking is important part of SEO and can improve your website ranking if your are using proper anchor texts, nofollow tags and linking methods. SEOCalling determine and tune up your overall SEO performance.
Title, Description, Keyword Meta Tags
Use of Title and Meta Descriptions tags is extremely important in SEO and it could keep your site off top 100 results if used improperly. SEOCalling check and rewrite if needed each title and meta description to make sure its relevant to optimized page and to help Google recognize content on your website for better ranking.
Alt Tag Optimization
Using proper Alt tags for images can help Google recognize graphical content and improve your ranking and visitors coming from Google images search.
Usability Analysis
Wondering why visitors don’t stay long on your website or you have a high bounce rate? Usability audit will find all weaknesses of your site whether it outdated design, poor navigation or insufficient content and will help improve browsing experience.
Off-site link building campaign
Major Directory Submissions
SEOCalling submit website to multiple directories (PR7-PR1) according to their submission guidelines and select most relevant categories while submitting. All submitted links checked and verified manually by directories administrators with an average approval time 1 week – 4 months. It will give your natural and delayed link building.
Example of directories:
http://www.w3catalog .com/ (PR4)
http://www.worthylinks. com/ (PR4)
http://directory.candomultimedia. com/ (PR3)
Press Releases Written/Submitted
Press release is a short article/news/description/promotional text which is usually 100-200 words long and has a backlink to your site. For each submission and write unique content and submit it only once to high PR 1-5 website, blog or directory
Articles Written/Submitted
All articles are written for your keywords are usually 250-500 words long. Each article submitted to highly trusted article websites and directories (PR 1-5) only once to avoid duplication and any penalties from Google.
Social Bookmarks
Social bookmarking is another great way to boost the rank of your website and make pages and links indexed by Google faster. SEO Calling bookmark your home page as well as internal pages to various social bookmark sites and prepare a detailed report for you.
Profile Link Building
SEOCalling create good quality links from forum, article directories, blogs and social website profiles.
Domain Retweets
Tweets about one of your product or service or website from people twitter account. You will get some social media love and buzz and it will help with SEO ranking as well.
Facebook Likes
Other Facebook users will like your pages with services and products sending Google signals about your popularity among users. Each like will create a link to your site on Facebook and make it more reputable for Google
Pinterest, Digg and Delicious Bookmarks
The same as Facebook and Twitter these social bookmaking sites will send Google signals that your website has valuable for users content and that will help get ranking and sustainable results. There are many researches claiming that social media and networks impact on ranking has significantly increased over the last couple years and will continue to grow. SEOCalling will help you not only reach top 10 but help your stay on top in the future.
Tier 2 backlinks (for fast indexing and ranking)
After all main monthly submissions for your site are completed (articles, social bookmarks, profiles and etc.) SEOCalling will create a good number of links (rss, social bookmarks, blog comments) pointing to those freshly created backlinks. It will help Google to find and index new links faster and pass more link juice to your site.