Today, this platform has become the number 1 medium to capture the audience’s attention. Video content owners understand how videos can generate better revenue from them. While white label video streaming platforms are available to exhibit your video content, they have multiple restrictions and eliminate the real brains behind the original content.
Online sources revealed, ‘’The Video-on-Demand revenue segment is around $36,93M in 2020 and is predicted to grow even more the next few years.” Video has become an asset, especially for video streaming content owners.
Today, this issue has been eliminated with the rise of white-label streaming service. White-label video streaming lets you run the show without any third-party interference. This blog covers all the essential information you need to understand the context.
What Are White-Label Online Video Platforms?
White-label streaming service eliminates the many restrictions free video streaming platforms conduct such as elimination of logo, discarding few of your content, etc.
Video streaming platform let you own your band identity, customize your videos as you like, and put a logo of your brand for your users to find you from the tough competition.
These platforms provide tons of features such as multi-screen support, progressive web app as well as offer multiple monetization options as well. Instead of just posting videos, white-label video streaming lets you do more.
6 Reasons White-Label Video Streaming Service Is A Hit
These video streaming platform providers understand the current issues being faced by video content owners.
Due to this, the platform serves as a purpose to help video content owners to generate better revenue by eliminating the restrictive gap caused by free platforms.
1. Own placement activities
As a video content owner, you now have the choice to place your brand logo anywhere you like along with the placement of your videos.
You can choose to place your videos on your homepage or behind paywalls, or any other place you like.
2. Provide quality videos
The problem with free video streaming platforms is while it’s free, it does compromise on the quality of the video since it operates 24/7 and deals with multiple viewers.
However, with white-label video streaming solutions, you can set the quality of the video as per your terms.
3. Upload content freely
Most free streaming platforms place a restriction when you upload your content. With a white-label streaming service, you can upload any type of content as per the platform.
4. Eliminates Ads
Another issue with free video streaming platforms is the multiple ads that appear. Ads are annoying and they continue to push users away with the frequent pop-ups.
Luckily with white-label video streaming platforms, you can offer an ad-free experience for your users.
5. Prevents elimination of content
Have you noticed that at times, even if your content is copyrighted, it still disappears from the free video streaming platform?
This unexplained drop-out can impact your brand growth, which is why switching to a white-label video streaming platform helps to eliminate this issue.
6. Multiple monetization options
Lastly, white-label streaming services offer multiple video monetization options to choose from. From AVOD to SVOD, you can choose the model that can help generate your revenue better.
6 Reasons To Consider A White-Label Video Streaming Platform
You are aware of what white-label streaming platforms are all about and the perks it offers. Let’s now move ahead to understand the impact these video streaming platforms offer.
1. Choose logos and colour schemes
White-label streaming platforms let you customize the way you choose the colour scheme of your platform and the logo. They make it easy to decide which colour and logo you need and where you wish to place it.
2. Customized URL
Before a user accesses a video, the first thing they view is the link. If the link is unfamiliar or suspicious, users would not click on it. Thus is its essential to have a linkt that represents your brand so users confidently make the click.
3. Customized video player
A video player can be accessed across multiple platforms, the most important being socia media. Having a customization option helps your video to be accessed better by blending in your brand identity as well.
4. Choose the right marketing terms
When you promote your videos, there are certain marketing terminologies you will use frequently. Thus having a customised thesaurus works well to use powerful and impactful words that describes your brand better.
5. Conduct category marketing
Another reason to invest in a white-label video streaming platform is the ability to conduct category marketing. This is essential to be in the eyes of your target audience. Marketing based on your video categories will help your audience to understand what your brand offers.
6. Customize navigation modes
Your target audience will walk away if they find navigating your platform difficult. Thus having the option to customize your navigation menu can help make your online platform easy to explore and simpler to find things.
Conclusion
A white-label video streaming platform is the solution video content owners need in 2022.
From providing a simple platform to offering tons of features, you can now do more than just exhibit videos on platforms. While there are multiple of these solutions in the market, choose a great white-label online video platform provider that caters to your vision. So, tell us when do you plan to get started? Also, what are your views about white-label video streaming solution?
